IT will be the sixth year major gambling industry representatives gather at the Betting on Football (2019) conference. This year it runs 19-22 March at Stamford Bridge, London. Legendary Italy and AC Milan football player Franco Baresi will be the star guest opening the event.
What makes this event special is the sheer number of attendees. There will be over 2000 senior executives, 150+ top gambling companies, many of which operate online casinos featured on Solicitors Guru, 200 expert speakers, and 100 football organisations and clubs. Betting on Football has grown to become a significant international event that represents over 40 countries.
Many new topics are added to the schedule this year. It won’t be just about gambling and football anymore.
There are six tracks organised to offer valuable insights into the future of the industry. You will have to plan your visit carefully to make sure that you can attend all the talks and meetings you are interested in.
Global Markets track is for people planning to focus on emerging markets, such as Sweden and India. Let us not forget about the USA where gates are opening up to sports betting and online casino operators. Expert speakers will deliver speeches on the challenges and opportunities associated with these countries. Matters concerning the post-Brexit UK will be discussed as well.
Leadership and Vision track is set to look into the obstacles associated with a saturated market. CEO panel will talk about challenges new operators face, retail betting, advertising, and stagnation.
The Science of Compliance track offers valuable insights into sporting integrity, payment issues, as well as dealing with fraud and problem gambling. Regulators are continually rolling out new laws that affect both new and well-established markets. It is a good idea to be up to speed with all the latest regulations if you plan to run a successful business.
Betting on Marketing track will have a panel of affiliate CEOs talking about the role they play in the gambling industry. You can expect to hear about how industry experts overcome many marketing challenges, as well as useful strategies to maintain a loyal player base through rewards, social media presence, and personalisation.
Products in Focus and Betting on Innovation tracks will focus on gambling products and new technologies. These two tracks will be useful to those who want to attract new customers. That is where the latest tech, communication, omnichannel strategies, and emerging action, such as eSports come into play.
Also, Betting on Football conference always brings together many influential individuals which means that it is an excellent event for socialising and networking.